Gamification and E-commerce: How to Drive Online S...
2023 has turned out to be an interesting year when it comes to driving online sales for e-commerce brands. Budgets have mostly stayed the same and, in...
2023 has turned out to be an interesting year when it comes to driving online sales for e-commerce brands. Budgets have mostly stayed the same and, in...
Understanding your customers has always been the foundation to success. But right now, relying on poor-quality data makes this a challenge. Why? Becau...
For brands to succeed in the future of retail, zero-party data will be the make-it or break-it factor. Yes, it’s that important. That’s beca...
You may have heard about gamification in marketing. Essentially, it’s when marketers include game elements like mini-games, interactive games, a...
Over the last few years, zero-party data has helped redefine the goal of retail marketing. In fact, retailers today have a unique opportunity to reima...
There’s one main goal of gamification marketing strategies: to engage and motivate individuals to take the action you would like them to take. Throu...
Find out why gamification is so effective for staff and customers from the Millennial generation, including an example of gamification in action.
Brands need to master the art of the mutually beneficial value exchange to encourage customers to share their data
Gamification in marketing is an incredibly powerful tool to boost customer engagement and encourage people to take action. It opens up a fun experienc...
Amidst privacy concerns, rising ad costs, and changing customer needs, retailers are pivoting to a zero-party data strategy. Instead of paying f...