Interjecting engaging, interactive digital gamification mechanics as part of your campaigns can significantly optimize conversions. Use existing data, augmented with real time earned data to inform the experience and the outcomes you offer up. Whether it’s simple mechanics like an instant win, a progress bar towards earning a status, or a sophisticated consumer journey program, gaming science can significantly improve engagement driving the desired behavior.
*Please note: these are high-level demos and do not fully encompass our audience engagement journey capabilities. Watch for “idea” panels throughout these use cases for further ideas to help build-out your online experiences.