DIRECT-TO-CONSUMER

CHALLENGES

  • No two consumers experience a brand in the same way
  • Expectations change and brands are left wondering how to accommodate the ever-changing consumer needs
  • Privacy regulations grow in intensity every day
  • One-size does not fit all when it comes to consumers experiences and their expectations

HOW 3RADICAL HELPS DIRECT-TO-CONSUMER ORGANIZATIONS

3radical provides adaptive and progressive consumer-led experiences that increase engagement, illicit repeat visits and site dwell time, while providing data explicitly aligned to the relationship between the consumer and the organization.

3RADICAL SOLUTION BENEFITS

  • Earn data direct from customers
  • Identify preferences, plans, and events that align customer need with product or service options
  • Omni-channel measurement and attribution
  • Consent and preference capture and alignment
  • Adaptable experiences that adjust on every visit to further foster repeat engagement and revenue performance enhancements
  • Build and improve audience details for on going relationship development

ADDITIONAL CONSUMER SECTORS

GAMING

There is intense competition in the online gaming industry, to find innovative ways to attract new customers, on a continuous basis. Customers are not only looking for discounts or offers but they are also highly motivated by the experience that is provided. To win the attention of these new customers, organizations need to provide engagements that are fun, rewarding and highly compelling.

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HOSPITALITY

The hospitality industry is going through significant change as consumers’ needs and expectations change. An area that is becoming increasingly important is that customers want to be better informed. They want to know about healthy options, food nutrition, number of calories, provenance etc. They are also looking for a great experience; atmosphere, service etc. To deliver on this, organizations need to be better engaged with their customers and to better align with the specific needs of each customer.

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FOR MORE INFORMATION ON HOW WE SERVE DIRECT-TO-CONSUMER ORGANIZATIONS:

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