It’s still: right time, right place, right person, right message… So, what are marketers missing?
We surveyed consumers across the US, UK and Singapore right after the 2021 holiday period to understand how they felt about their digital shopping experiences while it was still fresh in their minds. As consumers become increasingly aware of the value of their personal data, this report uncovers the gaps between consumer expectation and personalized brand experiences, and then goes further to help brands understand these implications. Download the 2022 Consumer Survey to learn more.