Moving Events and Conferences Online? How Gamification Maximises Engagement
During the pandemic, we’re all getting used to using Zoom, GoToMeeting or one of the multitude of video conferencing platforms for day to day collaboration and meetings, but what about more structured events with employees, partners, customers?
As people’s traditional work patterns are disrupted, how do you create a compelling event for them to attend that suits both you and them? How can you encourage them to engage not just once, but before, during and after the event to get the best possible results? How can you encourage interaction with each other and your organisation as part of a virtual event?
Some of the most innovative companies have been running virtual events for a while using the 3radical Voco audience engagement platform. They have learned what it takes to make them accessible, engaging and rewarding for all with, on average, 95% of participants engaging repeatedly with the content.
Watch the full webinar recording, and hear the experts in delivering these events for innovative organisations like DBS Bank, discuss:
- Best practices for virtual events
- Case studies demonstrating these best practices in action
- Tips on how virtual events can be created and delivered in 2 weeks or less.
– Ends –
3radical allows individuals to interact with organisations on their own terms. Voco’s real-time decisioning engine is able to combine game science theory, data accumulated from billions of interactions, and real-time self-reported data, resulting in the optimum blend of interactive content, rewards incentives and channel for each engagement. The self-reported data is willingly and transparently provided in return for a value exchange, and can be used to improve the relationship of the individual with the organisation across all channels, and by informing product and service development.
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